Appinio Appoints Bernd Edelmann as CFO to Drive Financial Growth and Strategic Direction

Press Release · 04.09.2025 · 3min read

Appinio Appoints Bernd Edelmann as CFO | Appinio
3:31
Appinio Appoints Bernd Edelmann as CFO | Appinio

Hamburg, September 3, 2025 – Appinio, the global market research company, announced the appointment of Bernd Edelmann as Chief Financial Officer (CFO), effective September 1st. He will also assume the legal role of Managing Director (MD or "Geschäftsführer"), joining CEO and Co-Founder Max Honig in the leadership team.

For the past four years, Bernd has been a driving force behind Appinio's financial operations. As Director of Finance, he has been responsible for building the company's entire financial and legal backbone, from global forecasting and budgeting to legal compliance and business analytics. His promotion is a clear recognition of his exceptional performance and strategic contributions, reflecting the company's organizational maturity.

"Bernd has been a pivotal force in our success, and I couldn't be prouder to see him step into this new role," said Max Honig, CEO and Co-Founder of Appinio. "He perfectly embodies our values and has already been executing the CFO scope for a long time. His expertise in building a rock-solid financial backbone is exactly what Appinio needs to continue our growth trajectory."

In his new role, Bernd will oversee Appinio's financial operations, business analytics, and strategic planning. His focus will be on translating financial insights into strategic decisions that enable sustainable, fast-paced growth.

"I'm truly honored to step into this new role and excited to continue my journey with Appinio," said Bernd Edelmann. "My last four years have been about laying the groundwork, and now I'm looking forward to building on that foundation to help shape our future. I believe our strength lies not just in our product, but in our culture and the people behind it. I'm committed to ensuring our financial strategy is as innovative as our platform, empowering us to redefine the market research space together."

For media inquiries, please download our Media Kit and feel free to contact us at presse@appinio.com for interview requests.

About Appinio

Appinio is a global market research company that combines an AI-powered insights platform with expert consultancy. Operating in over 190 markets, Appinio delivers actionable consumer insights to help businesses make better decisions. Appinio applies scientifically proven, innovative research methodologies to predict real-world outcomes with superior accuracy. Trusted by 3,000+ industry leaders worldwide, Appinio is Europe's fastest-growing market research company. The company was founded in 2014 by Jonathan Kurfess (Advisory Board member), Max Honig (CEO), and Kai Granaß (CTO) and is headquartered in Hamburg. 

The company is remote-first, B-Corp certified, and has been profitable for several years. With a diverse team of over 260 employees from more than 35 nations, Appinio continues to innovate and lead in the market research sector.

Get facts and figures 🧠

Want to see more data insights? Our reports are just the right thing for you!

Go to reports