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Understand how consumers think
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Learn more in our "Market Research ABC": When to use visual tests, what for and how to conduct the tests.
Make sure the words you use tell the right story and speak to your customers.
Don't guess, ask what your customers think about your new packaging, visual identity, ad creatives or product design.
Sure, you love your new logo but do your customers? Ask them directly and get the feedback you need in minutes.
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