Our philosophy
Doing good drives business success
We're a B Corp certified company, which means we're committed to using business as a force for good.

Our commitment
Carbon neutral
We're carbon neutral and pledge to maintain this as we growDirect impact
We dedicate part of our revenues to climate change initiatives.Startups
We offer a 10% discount for startupsBonus credits
10% bonus credits for clients with sustainability certificationsDonations
We double employee donations for selected charity projectsEnvironment
We plant a tree for every client survey and offer our app users opportunities to offset emissionsNot just "another sustainability thing"
B Corp certification is our commitment to ongoing accountability and positive impact. We're proud to join thousands of global companies like Allbirds, Patagonia, Warby Parker, and Kickstarter in this mission.


Appinio offers 10% additional bonus credits on all Research Plans to all clients holding any official sustainability certificate.
What we achieved so far (yes, we like numbers)
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100+/d
Our app helps us plant over 100 trees every day
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55k+
The number of trees that we planted across the last years
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6000t+ CO₂e
We've offset this much carbon since our founding
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90.6
Our B Impact Score
Appinio as a B Corp
What is a B Corp certification?
B Corps are businesses that genuinely care about social and environmental issues. They meet high standards for performance, accountability, and transparency (it’s like earning a gold star for doing good!)What does it mean for Appinio to be B Corp-Certified?
Appinio has scored 90.6 on the B Impact Assessment, well above the 80 points needed for B Corp certification and much higher than the average score of 50.9 for regular companies. And yes, we’re super proud of that!Why is Appinio a B Corp?
At Appinio, we believe in empowering great people to do great things. We set the bar high, taking excellent care of our workers with health benefits and flexible policies. We're all about being transparent, ethical, and considerate to everyone involved.What is our mission as a B corp?
We're on a mission to make the world a better place by being mindful of our impact. We want to make sure we use resources responsibly, and help create sustainable solutions for the future across industries.How does Appinio showcase its commitment?
Read our Impact Report and discover the ins and outs of our social and environmental impact.