Discover the world of insights
Appinio tracks the purchasing behaviour of consumers in various industries at regular intervals. With our reports, we offer facts and figures free of charge for download.

Hype Train
Toys & Games
Unleash your inner child with the latest Appinio Hype Train Report on Toys and Games, We'll investigate purchasing habits and channels of Brits, what toys they buy and why. Join us and Sarah Gstrein, Global Product Director at tonies®, in this adventure.
Get on the Toys & Games Hype Train Report!

Hype Train
Digital Healthcare
Digitalisation and AI promise to revolutionise the healthcare industry, so how will the industry look like and are consumers ready to embrace it? We explore the new healthcare industry with Sanya Deshpande, Senior Manager Brand Partnerships at ŌURA, the smart ring makers.
Get on the Digital Healthcare Hype Train Report!

Hype Train
Women in Sports
The FIFA Women's World Cup is approaching, so together with Arianna Criscione, former professional player at Paris Saint-Germain and now Women’s Football Expert, we delve into the world of women's sports, the challenges faced by women athletes and consumers' perception of women's sports.
Get on the Women in Sports Hype Train Report!

Partnership
Teengeist: Into the minds of Gen Z
Get the Teengeist Report: Insights into the mind of Gen Z!

Partnership
The impact of Korean Influencers in the UK and the US | Big Group x Appinio
In partnership with Dr. Nethal Hashim from Big Group we explore how influencers act as a gateway to K-pop, K-beauty, BBQ and Korean Brands in Western markets.
Get "The Impact of South Korean Influencer in the UK & US Report" by Big Group x Appinio

Hype Train
Subscription Economy
Get on the Subscription Economy Hype Train!

Hype Train
Finance & Digital Banking
But how much do Brits know about finance and financial products?
Get on the Finance & Digital Banking Appinio Hype Train!

Hype Train
Gaming & Esports
So what's current state of gaming in the UK? Find out with the help our amazing expert, Amelia-Eve Warden from Samsung Europe.
Get on the Gaming & Esports Appinio Hype Train!

Partnership
UK Amazon Shopper Report Remazing x Appinio
Get the the UK Amazon Shopper Report 2022 by Remazing x Appinio

Hype Train
Oral and dental health
Get the seventeenth Appinio Hype Train!

Spotlights
Mental Health Spotlight - UK
Get the Mental Health Spotlight UK

Hype Train
Happy Easter – Traditions and consumer behaviour in 2022
Get the third Appinio Hype Train!