Appinio Materials & Insights

Esomar Congress Recap!

Highlights from ESOMAR Congress in Valencia!

It was fantastic connecting with everyone in Valencia this September. Whether you stopped by Booth #19 to dive deep into research strategy, asked our team your burning questions, or simply dropped by for a quick chat, we loved seeing you.

A major highlight of the event was Louise Leitsch's Masterclass, "From Ad-Hoc to Architecture: Why 73% of Research Never Gets Used, and How to Fix It." On September 2nd, she took the stage to share actionable ways to ensure research actually drives business decisions.

If you missed the live session or want to review the key takeaways, the full presentation and session materials are now available for download right here on this page.

Thank you to everyone who connected with us!