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22.04.2026 | 5min read
Strategy & Impact: Behind the Scenes of the “European Travel Trend Report 2026”
8,231 respondents in 13 countries - the "European Travel Trend Report 2026" is much more than just a PR study. It is a strategic...
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22.04.2026 | 16min read
Market research trends in the tech industry: What's changing in 2026
Speed has always been a pressure point for market researchers. But in 2026, the conversation has shifted. It's no longer just...
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27.01.2026 | 4min read
Six career tips for market researchers in the AI era
Market research is changing - and AI is rewriting the rules of the game. Instead of a routine job, you have the chance to become...
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13.04.2026 | 6min read
The US Consumer Energy Crisis
At Appinio, we recently surveyed 1,000 nationally representative US adults to explore how external pressures are shifting the...
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07.01.2026 | 6min read
Understanding Price Elasticity: A key to smarter pricing strategies
In today's volatile economic environment, understanding price elasticity is crucial for businesses aiming to navigate through...
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07.01.2026 | 9min read
2023 a Year in Review: Exploring Consumer Trends and Insights in the US
As we bid farewell to another chapter of our lives, let’s take a moment and reflect on the whirlwind of experiences that defined...
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