Appinio Blogs on Research and Consumer Behavior
Education
Market Research Blog
Learn everything about different aspects of market research, such as survey design, data collection, and analysis. It includes articles on topics such as the benefits of using online surveys, methods like TURF, Kano and more.
Studies
Insights Blog
Appinio provides you with data insights on consumer behavior for different trends and industries. Learn about hypes and preferences in retail, media, travel industry and more.
...
14.10.2026 | 7min read
Webinar Recap: Validating AI Features – Succeed at AI Pricing with KANO & Credits
Anyone looking to integrate AI features into B2B software or HR tech quickly runs into a fundamental hurdle: Traditional flat...
Read more
04.08.2026 | 20min read
The 6 best Brand Trackers: Which one actually measures your Brand's Health?
Every marketer knows the feeling. The campaign is live, the budget is spent, and then someone in the leadership meeting asks the...
Read more
17.07.2026 | 11min read
How surveys can be built seamlessly for advanced research
When searching for the best survey tools or the best online survey platform, modern insights professionals look for three things:...
Read more
...
01.07.2026 | 4min read
How FIFA World Cup avoidance affects consumer spending
The World Cup is one of the biggest sporting events on the planet. Billions of fans. Wall-to-wall coverage. Pubs packed to the...
Read more
03.06.2026 | 12min read
Half Your Shelf Just Became Negotiable
By Paul F. Accornero · Founder, The AI Praxis · Author, The Algorithmic Shopper (St. Martin's Press, 2027)
Read more
03.06.2026 | 11min read
Why CPG's biggest trust problem is the most mundane one
By Paul F. Accornero · Founder, The AI Praxis · Author, The Algorithmic Shopper (St. Martin's Press, 2027) ·
Read more