Teams make better decisions with Appinio
Helping teams make better decisions with actionable consumer insights, powered by AI and dedicated market research experts

Trusted by 3,000+ world industry leaders to deliver the insights that matter
Europe’s fastest-growing market research platform
































































































































































































































































































































































What makes us different?
Appinio helps companies make better decisions with actionable consumer insights, powered by AI and dedicated market research experts. With Appinio, gaining high quality insights has never been more effortless, helping you answer the questions that matter most.

Powerful market research tech
An advanced, AI-fueled platform with collaborative features for faster, smarter market research.
Learn more about our tool

Expert guidance
Our dedicated experts use advanced methodologies to deliver predictive, customizable solutions tailored to your needs.
Learn more about our experts

Global capabilities
Our platform blends behavioral psychology and tech to ensure real-world representation, data quality, rigor, and real-time insights.
Learn more about our global capabilities
We know what’s going on
With over 2 billion opinions gathered across 190+ markets, we deliver a comprehensive view of global trends and consumer behavior - powered by 38 million voices and 8,500+ attributes that let you reach even the most niche target groups.
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190+
markets
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8.5k
attributes
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2B+
opinions
shared -
38M+
consumers
Millions of consumers are ready to share their opinions with you

Get results that you can trust
We guarantee the highest-quality data for our clients by combining rigorous manual checks with advanced machine learning models—setting a new standard for market research that’s efficient, accurate, and reliable.
Quality Score
Geo-check
Consistency Tests
Control Questions
Suspicious Behaviour Detection
Multi-Factor Authentication
Don't just take it from us, see what our clients have to say
“With Appinio, we have been able to enhance our understanding of shoppers and consumers, taking our insights to the next level.”
Diego Alarcon Carreño
Global Human Insights Manager at Coca-Cola
“The Appinio team showed outstanding speed and flexibility. Being able to deliver a project in less than 24 hours was just incredible.”
Nadir Silva
Consultant at Lidl
“For me, Appinio is one of the most intuitive and user-friendly tools currently on the market.”
Tina Tran
Consumer & Senior Brand Manager Doritos Northern Europe at PepsiCo
“I have rarely experienced a service provider who is so flexible, fast and professional.”
Natalie Neumann
Senior Manager at EY