Appinio's Insights Blog

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February 27, 2023

Love is in the cloud: Dating and relationship advice from the Appinio Hype Train

As February is Valentine's Day month, the topic of dating and relationships is at the forefront of people's minds. To gain some in...

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February 6, 2023

Sporty spice or couch potato: Athleisure and sports habits in the UK

The first Appinio Hype Train Report of the year looks at sport, exercise, and sportswear among Brits. With this piece of research,...

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December 13, 2022

Glowing skin is always in: the skincare market in the UK

Skincare is the fastest growing market segment in the beauty industry, according to Statista the revenue in the Skin Care segment ...

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December 12, 2022

More than a sales channel: Why is Amazon content being increasingly used for bra...

What’s the best-known online marketplace in the UK? Undoubtedly, Amazon. 95% of Brits have heard of the e-commerce giant from the ...

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September 22, 2022

The Retail Report - what does the UK retail landscape look like in 2022?

The retail industry is (and continues to be) one of the most affected by the sudden changes brought on by the pandemic. Supply cha...

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August 3, 2022

Future of Work Report - How the home office has changed the work environment.

How have the past two years shaped the work environment? After working remotely for so long, has the hype for remote work faded? S...

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July 29, 2022

The Future of Work Report - How Britons have been working in the past years and ...

According to the Oxford Dictionary, work is the “activity involving mental or physical effort done in order to achieve a purpose o...

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July 26, 2022

Future of Work Report - The digital transformation of the workplace

One area that saw an incredible acceleration in these pandemic years, is the digitalisation of the workplace. As employees were re...

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November 23, 2021

Coffee consumption in the UK - Appinio Study

Because nothing gets done without coffee, not even this blog post   Poured down in a rush at breakfast or as a pick-me-up before g...

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November 22, 2021

The ultimate e-mobility guide 2022: everything you need to know about electric c...

Silent like a ninja, leaves no traces of smelly exhaust fumes and state-of-the-art technology - this is the picture we have of ele...

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August 16, 2021

The Ultimate FMCG Guide 2022: All about the Fast Moving Consumer Goods Sector

Think about a carton of milk, a tube of toothpaste, or a bottle of mineral water. When was the last time you bought these products...

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August 6, 2021

Insights Into the Mental Health Pandemic in the UK

It’s easy to feel optimistic about the gradual lifting of lockdown restrictions; we first got to see schools open again, got the f...

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July 1, 2021

10 Gen Z Insights - Understanding the Next Generation's Habits and Trends

Gen Z are the trendsetters, the social media obsessors and the consumers every brand is trying to reach. But who are they, what ar...

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