Appinio for Product Owners

Create products consumers love

See your product through consumers' eyes. What features make a difference? What makes your product unique? We'll help you find the answers.
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Trusted and loved by 2,600+ clients

  • bbdo
  • vogue (2)
  • Sellpy (2)
  • sony
  • Pepsico
  • uniqlo
  • Coca-cola
  • Deloitte. black

This is how it works

  • Step 1

    Draft a questionnaire

    Make use of our templates or create your own customized survey.

  • Step 2

    Define your target group

    With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.

  • Step 3

    Get results in minutes

    Use our interactive reports to track, analyze and export results in real-time.

Use cases & methods

Tracking

Customer satisfaction analysis

Actually knowing what your target group wants is the key to customer satisfaction. We help ask the right questions and understand what matters.
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Innovation

Concept test

How to find out strengths and weaknesses of new product ideas in 4 steps.
Read more

Innovation

MaxDiff scaling

Sure, you love your product. But do your customers? Ask your target group and find out which features and product characteristics they value the most.
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Innovation

Conjoint analysis

Exceed customers' expectations by offering the perfect combination of features at the right price point. Some call it "mind-reading", we call it "conjoint analysis".
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Feature

All-in-one platform

All-in-One platform

Feature

Interactive Dashboard

Interactive dashboard

Feature

Global Panel

Global Panel

Not convinced? Let's change that.

  • icon-ease

    Easy

    Our platform is so intuitive, anyone can do it (no PhD in research needed)
  • fast

    Fast

    <23 mins average field time for 1,000 respondents
  • people

    Panel

    Define the right target group from 1200+ characteristics and survey it in over 190 markets
  • consulting

    Expert advice

    Our dedicated research consultants will guide you through every step of the way
  • quality

    Superior data

    Through focus on user experience and intrinsic motivation
  • dashboard

    Dashboard

    Powerful interactive reports to answer all of your questions

Like what you're seeing? Try it for yourself

  • See our platform in action

  • Experience real-time results

  • Explore reports & templates

Get started for free
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