Appinio for Product Owners

Create products consumers love

See your product through consumers' eyes. What features make a difference? What makes your product unique? We'll help you find the answers.
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Trusted and loved by 2000+ teams at

  • bbdo
  • vogue (2)
  • Sellpy (2)
  • sony
  • Pepsico
  • uniqlo
  • Coca-cola
  • Deloitte. black

This is how it works

  • Step 1

    Draft a questionnaire

    Make use of our templates or create your own customized survey.

  • Step 2

    Define your target group

    With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.

  • Step 3

    Get results in minutes

    Use our interactive reports to track, analyze and export results in real-time.

Use cases & methods

Tracking

Customer satisfaction analysis

Actually knowing what your target group wants is the key to customer satisfaction. We help ask the right questions and understand what matters.
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Innovation

Concept test

How to find out strengths and weaknesses of new product ideas in 4 steps.
Read more

Innovation

MaxDiff scaling

Sure, you love your product. But do your customers? Ask your target group and find out which features and product characteristics they value the most.
Read more

Innovation

Conjoint analysis

Exceed customers' expectations by offering the perfect combination of features at the right price point. Some call it "mind-reading", we call it "conjoint analysis".
Read more

Feature

All-in-one platform

All-in-One platform

Feature

Interactive Dashboard

Interactive dashboard

Feature

Global Panel

Global Panel

Not convinced? Let's change that.

  • icon-ease

    Easy

    Our platform is so intuitive, anyone can do it (no PhD in research needed)
  • fast

    Fast

    <23 mins average field time for 1,000 respondents
  • people

    Panel

    Define the right target group from 1200+ characteristics and survey it in over 90 countries
  • consulting

    Expert advice

    Our dedicated research consultants will guide you through every step of the way
  • quality

    Superior data

    Through focus on user experience and intrinsic motivation
  • dashboard

    Dashboard

    Powerful interactive reports to answer all of your questions

Like what you're seeing? Try it for yourself

  • See our platform in action

  • Experience real-time results

  • Explore reports & templates

Get started for free
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