Appinio for Product Owners

Create products consumers love

See your product through consumers' eyes. What features make a difference? What makes your product unique? We'll help you find the answers.

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How Appinio works

Step 1

Draft a questionnaire

Make use of our templates or create your own customized survey.
Step 2

Define your target group

With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.
Step 3

Get results in minutes

Use our interactive reports to track, analyze and export results in real-time.

Use cases & methods

Clients and satisfaction

Customer satisfaction analysis

Don't assume how your consumers feel about your product, ask. Understanding what they really need from your product is key to winning customers' hearts.

Design and concept

Concept testing

95% of new products and ideas fail. Don't let it happen to you, use our platform to test ideas and concepts.

Clients and satisfaction

MaxDiff analysis

Sure, you love your product. But do your customers? Ask your target group and find out which features and product characteristics matter the most.

Client and Satisfaction

Conjoint analysis

Exceed your customers' expectations by offering the exact features they've been looking for. Some call it "mind-reading", we do it through "conjoint analysis".

All-in-one platform

We've got all the research methods and tools you might need in one place. From short surveys, to link survey using your own contacts, to brand tracking and many more.

Interactive reports

Use our powerful dashboard to play around with insights, create interactive reports and share data with your colleagues or clients. All in real time.

Global reach

With our consumer network you can reach your target group in more than 90 countries and select distinctive characteristics to reach exactly whom you want to reach.

Not convinced? Let's change that.

Easy

Our platform is so intuitive, anyone can do it (no PhD in research needed)
Fast

<23 mins average field time for 1,000 respondents
Panel

Define the right target group from 1200+ characteristics and survey it in over 90 countries
Expert advice

Our dedicated research consultants will guide you through every step of the way
Superior data

Through focus on user experience and intrinsic motivation
Reports

Powerful interactive reports to answer all of your questions

Like what you're seeing? Try it for yourself

See our platform in action
Experience real-time results
Explore reports & templates

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