Create products customers love

Appinio for Product owners

See your product through consumers' eyes. What features make a difference? What makes your product unique? We'll help you find the answers.

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Empowering Product owners: Appinio's game-changing approach

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    Insight-Driven Innovation

    With Appinio's cutting-edge market research techniques, you'll gather direct insights from your customer base. Collect feedback via in-depth surveys and tailor your product features to align seamlessly with your customers' preferences.
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    Confident Roadmapping

    Simplify concept testing and feature assessments with Appinio and you'll be able to validate ideas and gauge market acceptance. Streamline your product roadmap confidently, ensuring it meets evolving demands.
  • Hero-Icon_Rocket

    Strategic Market Adaptation

    You'll adapt your strategy by identifying market gaps, understanding competitor moves, and adapting your product to dynamic market trends. Elevate your product positioning and outpace the competition.

Discover use cases for Product teams

What are the most common use cases and what methods can Product owners use to create better products?

Use case

Product development


Product development method

Concept testing


Feature prioritization method

KANO method


Preference evaluation method

MaxDiff scaling


Join more than 150 happy Product teams.

Still not convinced? Read on who is successfully using Appinio for Product teams and why it’s worth it.

It's simple: If you need market insights extremly fast and want to work closely with opinions of consumers, you need Appinio.

Mara Taylor

Product Marketer

Mara Taylor Personio

How Product owners can use Appinio

Like what you're seeing? Try it for yourself

  • See our platform in action

  • Experience real-time results

  • Explore reports & templates

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