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Appinio for Product Owners

Create products consumers love

See your product through consumers' eyes. What features make a difference? What makes your product unique? We'll help you find the answers.

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How Appinio works

Step 1

Draft a questionnaire

Make use of our templates or create your own customized survey.
Step 2

Define your target group

With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.
Step 3

Get results in minutes

Use our interactive reports to track, analyze and export results in real-time.

Use cases & methods

Tracking

Customer satisfaction analysis

Actually knowing what your target group wants is the key to customer satisfaction. We help ask the right questions and understand what matters.

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Innovation

Concept test

How to find out strengths and weaknesses of new product ideas in 4 steps.

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Innovation

MaxDiff scaling

Sure, you love your product. But do your customers? Ask your target group and find out which features and product characteristics they value the most.

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Innovation

Conjoint analysis

Exceed customers' expectations by offering the perfect combination of features at the right price point. Some call it "mind-reading", we call it "conjoint analysis".

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All-in-one platform

We've got all the research methods and tools you might need in one place. From short surveys, to link survey using your own contacts, to brand tracking and many more.

All-in-one-platform

Interactive reports

Use our powerful dashboard to play around with insights, create interactive reports and share data with your colleagues or clients. All in real time.

Interactive Dashboard

Global reach

With our consumer network you can reach your target group in more than 90 countries and select distinctive characteristics to reach exactly whom you want to reach.

Global Panel

Not convinced? Let's change that.

Easy

Our platform is so intuitive, anyone can do it (no PhD in research needed)
Fast

<23 mins average field time for 1,000 respondents
Panel

Define the right target group from 1200+ characteristics and survey it in over 90 countries
Expert advice

Our dedicated research consultants will guide you through every step of the way
Superior data

Through focus on user experience and intrinsic motivation
Reports

Powerful interactive reports to answer all of your questions

Like what you're seeing? Try it for yourself

See our platform in action
Experience real-time results
Explore reports & templates

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