October 20, 2022 | 9min read
Pricing Analysis: The Gabor-Granger Method
Setting the right price for a product or service is a crucial factor for any business to succeed. In order to achieve this, it's i...
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October 28, 2021 | 15min read
Everything You Need to Know About the Likert Scale
Measuring subjective experiences such as happiness and satisfaction can be a challenging task, especially in the context of market...
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October 6, 2021 | 11min read
The Ultimate NPS Guide: All You Need to Know About the Net Promoter Score
In today's world of marketing, there are a multitude of tools and strategies available to gauge success and present products or se...
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