Appinio for Market Researchers
Real-time market research is now a reality
We work hard to make your life easy. From concept tests, to price analyses, to conjoint analyses and beyond, our powerful all-in-one platform has got all the tools you might need. Get access to global panels in 90+ countries, interactive reports and our team of in-house research experts to bounce ideas off (all in real time).
Book a free demo

Trusted and loved by 2000+ teams at
How Appinio works
-
Step 1
Draft a questionnaire
Make use of our templates or create your own customized survey.
-
Step 2
Define your target group
With our panel you can reach your target group in 90+ countries and select from 1200+ characteristics to define exactly whom you want to reach.
-
Step 3
Get results in minutes
Use our interactive reports to track, analyze and export results in real-time.
Use Cases
Innovation
Conjoint analysis
Exceed customers' expectations by offering the perfect combination of features at the right price point. Some call it "mind-reading", we call it "conjoint analysis".
Innovation
TURF analysis
Expand your potential target group by determining which product portfolio, marketing mix or product variants appeal to the highest number of customers.
Tracking
Brand tracking
Don’t fly blind. Measure and track your brand's performance to stay on top of consumers' perceptions of you.
Strategy
Target group analysis
Gen Z or Millenials? Yoga lovers or CrossFit fans? Get a clear understanding of your target audience to create great products that they will actually need and love.